Wednesday, April 30, 2014

Identify any font

Saw a great looking font you want to use?
Use WhatTheFont to identify which font.

Tuesday, April 29, 2014

A great example of using Whatsapp to promote your business

Absolut's unique way of using Whatsapp to build customer engagement. Check out the video to know all about it.

Friday, April 25, 2014

Measure Social Media ROI

Here are some ways to measure Social Media ROI.
  • Email newsletter subscribers
  • Retweets / Likes
  • Followers / Fans
  • Customer feedback
  • Blog comments / Social media discussion
  • Traffic / Analytics
  • Ad clicks and revenue
  • Sales and leads
  • RSS subscriptions

What content works where?

Here is a neat list of what content works best in which Social Media network :


Ideal Social Media posting frequency for Business


4 Content Marketing hacks to rock your blog

1. Use Article Distribution Services like Outbrain ( or Taboola ( who direct relevant traffic to blog content.
2. Convert blog articles to simple presentations and upload to Slideshare!
3. Weekly newsletters with blog's best posts for the week. Use Mailchimp ( to send the newsletters.
4. Do not forget to post on Google +. It helps drive organic ranking in google's SERP (Search Engine Results Page)
5. Sharing the posts on the regular to Facebook, Twitter, Linkedin and Pinterest.

Thursday, April 24, 2014

Ideal Twitter schedule plan for Business

Monthly Schedule
1. Chart out Editorial Calendar
2. Use feedly ( to find and follow content that are of
  • Your key customers
  • Your key suppliers
  • Thought leaders in your industry
  • Key organisations/people/businesses that are well known in your geographic area
  • Publications that appeal to your audience and/or talk about your subject area
Edit followed and manage monthly.

Weekly Schedule
1. Schedule 2 best posts per day from feedly using Buffer ( Posts can be buffered from within feedly
2. Schedule 1 original post per day to Buffer
2. Add relevant keywords and hashtags to monitor using Tweetbeep (

1. Use daily e-mail notifications from Tweetbeep  to retweet and interact with the best. (Not more than 2)
2. Check new followers and follow back the ones worth following. Say hello to the ones with a lot of followers or the ones who look like they will reply back.
3. Check @mentions and interact.
4. Ideally no more than 5 tweets per day

Use Auto posting tools to post new blog content immediately to Twitter